Kinect used in Interactive Shopping module

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Posted on 02/18/2011



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The Kinect’s potential has now attracted corporate attention. These Interactive Shopping modules in Moscow use the Kinect to deliver a new and exciting way for consumers to browse products and information. This video was posted in the VIVID Interactive’s Vimeo account and showcases how any passer-by can freely check shopping catalogs using only their motion to interact with the electronic window.  This use of the Kinect will definitely attract the next-generation of consumers who are not only looking for the best deals but also want to shop in style.

This by far is the first commercial use of the Kinect aside from video gaming. Now that major companies are using the Kinect to improve their services and provide new ways to the public, it is just a matter of time before individual developers’ projects get recognized.

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